Solution to sales challenges?

Solution to sales challenges? Selvitate, an incubatee at NSRCEL, functions as an integrated platform working on both a SaaS model as well as an operational model to help MSMEs improve sales and after-support

July 18, 2018August 21, 2018 Dhruva Jaishankar FEATURED Life @ IIMB – Student Speak Student Connect Uncategorized 17

Selvitate (a play on the words sell and levitate) is a startup founded by Charith G Kashyap and Ruthvic R. They improve online sales for medium, small and micro enterprises (MSMEs). Selvitate works as an integrated platform working on both a Software as a Service (SaaS) model as well as an operational model to improve sales. This differentiates them from their competitors who only provide software to improve sales. Selvitate provides software to manage online sales and after-support to their customers. They take care of the entire online suite for…

Rethinking playtime Anthill Creations’ goal is for every child to have a playground within walking distance

July 9, 2018August 21, 2018 Dhruva Jaishankar FEATURED Life @ IIMB – Student Speak 0

Anthill Creations is a not-for-profit startup, being incubated at IIMB’s NS Raghavan Centre for Entrepreneurial Learning, and aims to bring playgrounds and play back into the lives of children. The team aims to involve the community and build sustainable playgrounds. They are the first company in the market who is working on accessibility of play. Anthill Creations was formed when the five founders – Nancy Charaya, Souradeep Paul, Vishesh Gupta, Nupur Agrawal and Pooja Rai – were in college. They, “like ants”, came together to build something bigger than themselves.…

Plop: Stories that Pop This start-up being incubated at NSRCEL offers stories in a completely different, chat-based format.

July 9, 2018August 21, 2018 Dhruva Jaishankar FEATURED Life @ IIMB – Student Speak 0

Penbound is a startup founded by Anushka Shetty and Vineet Shetty. They believe that their product Plop will re-introduce storytelling to the world. They decided to develop the idea when they pitched it to a group of publishers who, they say, loved it in the Delhi World Book Fair. Co-founder – Anushka Shetty Co-founder Vineet Shetty “Attention spans of the youth today have shrunk immensely with some studies claiming that it is only 7 minutes long. This is a product of our digitalized society and the shorter attention spans have…

Selling the Premium in Freemium

July 9, 2018August 21, 2018 Dhruva Jaishankar FEATURED News and events 0

The Research and Publications office of IIM Bangalore hosted a seminar, on July 06, by Professor PK Kannan on the topic, ‘Selling the Premium in Freemium’. It was an illuminating discussion about three of Professor Kannan’s papers. Prof. PK Kannan Dr. P. K. Kannan is the Dean’s Chair in Marketing Science at the Robert H. Smith School of Business at the University of Maryland, USA. His main research focus is on marketing modeling, applying statistical and econometric methods to marketing data. Currently, his research focuses on attribution modeling, media mix modeling,…

Unpacking the Wisdom of the Crowd and Friends: The Role of Rater and Firm Expertise on Social Influences in Online Ratings Prof. Sarang Sunder explains how his study can influence a firm’s online reputation management, product and post product strategy, and more at seminar hosted by IIMB’s Research & Publications office

July 9, 2018August 20, 2018 Dhruva Jaishankar FEATURED News and events Uncategorized 0

07 July, 2018: The Research and Publications office of IIMB hosted a seminar on July 05, by Professor Sarang Sunder, on ‘Unpacking the Wisdom of the Crowd and Friends: The Role of Rater and Firm Expertise on Social Influences in Online Ratings’. It was an enlightening discussion about his upcoming paper. Professor Sarang Sunder The talk started with Professor Sunder speaking about the initial idea based on his colleague’s obsession with board games and the existence of an online board game rating community. They wanted to find out whether there…

Monetary Policy and Debt Management Policy: Should they be controlled by Independent Entities? At a panel discussion hosted by IIMB’s Centre for Corporate Governance and Citizenship on July 04, experts also take questions from students

July 6, 2018August 21, 2018 Dhruva Jaishankar Centres of excellence FEATURED News and events 0

The Centre for Corporate Governance and Citizenship (CCGC) at IIMB hosted a panel discussion on Independent monetary policy and a separate debt management policy for India on July 4, 2018. The discussion is current and topical because of the increasing globalization across the world. This results in a need to create an independent monetary policy and separate debt management from the Reserve Bank of India. The panel was composed of Dr. S.S. Bhalla, a member of the Prime Minister’s Economic Advisory Council, Mr. B.K. Bhattacharya (IAS), the former Chief Secretary…

Taking the lead for happy feet

July 5, 2018August 21, 2018 Dhruva Jaishankar FEATURED Life @ IIMB – Student Speak 2

TheVerb Studio is a startup founded by Ilangovan K S and Bharath Kumar J – two NIT Trichy tech grads with a passion for dance. They are revolutionizing the way dance is taught, by introducing technology into traditional dance classes. Founders Bharath Kumar J and Ilangovan K S TheVerb Studio was started when the two founders realized that it was very hard for people to get access to quality dance lessons in India. Being “70% dancers and 30% engineers”, as co-founder Ilangovan says, and knowing that the world was shifting…

GoCrackIt! The start-up, incubated at NSRCEL, provides mentoring services for students in MBA schools and working professionals who are trying to make a major career shift. They connect working professionals with mentors who have undertaken a similar career shift

July 4, 2018August 20, 2018 Dhruva Jaishankar Life @ IIMB – Student Speak 0

Suhruta Kulkarni, Alok Shrivastava and Siddhartha Banerjee form the core team of GoCrackIt, a startup that provides personalized mentoring services for students and working professionals. The startup was founded in 2015 by Suhruta Kulkarni, an IIM Ahmedabad alumna. Alok, her husband, and an IIM Bangalore alumnus, supported her while pursuing his job in a management consulting firm. Harshit, Alok’s batchmate from IIM Bangalore, actively supported them in the initial phase and is now their advisor. In 2017, the company started to gain traction and Alok joined in full time. Soon,…

Yes to Life and No to Drugs

June 28, 2018August 21, 2018 Dhruva Jaishankar FEATURED News and events 0

June 26th is observed as the International Day Against Drug Abuse as decided by the United Nations. It was appropriate for a talk by Dr. Sachin Sinha of Narain Sewa Sansthan. One of the NGO’s primary aims is drug abuse awareness through anti-drug programs. The talk covered various aspects of drug use and abuse and was received by a packed auditorium at IIMB. Dr. Sinha started by exploring the causes that induce people to use drugs – stress and peer pressure. He urged people not to give in. “You don’t…

Effective sales talent: No longer an elusive dream?

June 28, 2018August 21, 2018 Dhruva Jaishankar FEATURED Life @ IIMB – Student Speak 0

Ntalents.ai is a startup created by engineers Mayank Sharma, Deepika Anu and Varun Narula. They are developing an evaluation tool which identifies behavioural and soft skills in salespersons. This test gives their clients useful data to identify whether prospective employees will be good salespeople, or will simply know the theory of sales. The company was formed when Mayank Sharma observed that tech companies had proper evaluation techniques but sales The founding team – Varun Narula, Mayank Sharma, Deepika Anu companies didn’t. He believed that there was a need for such…